How to Get the Best Deals During Amazon Prime Day

On February 25, 2026  By newsroom   Topic: Shopping Skills

Amazon Prime Day, happening July 16-17, features some of the best discounts of the year. To maximize savings and ensure you snag the best deals, follow these tips:


What’s on Sale

Expect major discounts across various categories, rivaling Black Friday deals:

Amazon Devices: Echo, Fire TV, Kindle, and more.

Electronics: TVs, headphones, smart home devices, laptops, and routers.

Home & Kitchen Products: Gadgets, small appliances, and vacuums.

Baby Gear: Car seats, strollers, and nursery essentials.

Health & Beauty: Pillows, sheets, and skincare products.

Outdoor Essentials: Grills, patio umbrellas, and fitness equipment.

Travel Gear: Luggage and backpacks.

Tip: Keep an eye on deals for popular brands like KitchenAid, Sony, and Peloton.


Types of Deals

Deals of the Day: Valid for 24 hours; new offers launch daily.

Lightning Deals: Limited-time deals (sometimes just a few hours) or until sold out. New ones appear frequently.

Alexa Deals: Exclusive deals available via Alexa-powered devices or the Alexa app.


Shopping Tips

1. Become an Amazon Prime Member

  • Required for Prime Day shopping.
  • Not a memberSign up for a free 30-day trial to shop the sale. Cancel before the trial ends to avoid charges.

2. Use Amazon’s App

  • Preview upcoming Lightning Deals.
  • Set notifications for deals using the “Watch this deal” feature.

3. Sign Up for Invite-Only Deals

  • Request invitations for exclusive deals. If selected, you'll receive an email with purchase details.

4. Join the Waitlist for Sold-Out Lightning Deals

  • If a deal sells out, join the waitlist; items may become available if others don’t complete their purchases.

5. Activate 1-Click Purchases

  • Speed up checkout by setting up 1-Click purchasing in your Amazon account.

6. Compare Prices Across Retailers

  • Other retailers like Target, Walmart, and Best Buy often run competing sales with similar prices.

7. Bookmark Experts' Deals Hub

  • Check shopping hub for curated deals on top-tested products.

Competing Retailer Sales

Target Circle Week: Runs the week before Prime Day.

Walmart: Summer sales during Prime Day, July 8-11.

Best Buy: “Black Friday in July” sale aligns with Prime Day.

Tip: Always cross-check prices to ensure you’re getting the best deal, even during Lightning Deals.


Final Notes

  • Plan Ahead: Know what you’re looking for to avoid impulse buys.
  • Use Wish Lists: Save items to your Amazon Wish List for easier tracking.
  • Check Reviews: Focus on products with strong reviews or trusted ratings from other sources.

Next: Read 2500+ consumer guides to shopping, electronics, appliances, home services, cars, money and more.
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