How to Help You Sell Your Own Home (For Sale by Owner)

On February 25, 2026 By newsroom Topic: Buying A House

Selling your home without an agent can save thousands, but it requires effort, time, and preparation. Here are key tips to increase your chances of success:

1. Be Ready for the Challenge

Make sure you have enough time to market and show your home.
Be comfortable negotiating and navigating the selling process on your own.

2. Price It Right

Use online tools like ForSaleByOwner.com or Zillow to determine your home’s value.
Research comparable properties and track local market trends by visiting open houses.

3. Declutter and Clean

Remove personal items, fix minor repairs, and deep clean your home.
Apply neutral-colored paint to walls for broader appeal.
Consider a professional stager to enhance the home’s presentation (costs about $300 for a consultation).

4. Leverage Online Advertising

Use platforms like Owners.com, Zillow, Realtor.com, and Trulia to reach buyers.
Enhance your listing with high-quality photos and a video tour.
Share on free platforms like Craigslist, Facebook, and Twitter.

Pro Tip: Skip print ads; only 1% of buyers find homes through newspapers or local guides.

5. Don’t Skip the "For Sale" Sign

Place a clear, unobstructed sign close to the road with an easy-to-read phone number.
Ensure someone is available to answer calls day and night.

6. Show Like a Pro

Collect contact information from visitors during open houses.
Highlight unique features of your home while letting buyers explore.
Always follow up with a thank-you call or email to address questions.
For safety, have someone with you during showings.

7. Focus on Serious Buyers

Look for buyers with a mortgage commitment (fully verified by a lender), as they are more reliable than those who are just prequalified.

8. Hire a Real Estate Attorney

A lawyer can help with offers, contracts, and closing details.
While not required in all states, this ensures legal and smooth handling of the sale.

Pro Tip: If you choose to list on the Multiple Listing Service (MLS), be prepared to offer a commission (2-3%) to a buyer's agent if they bring a buyer.

Selling your home yourself can be rewarding if done right. With preparation and persistence, you can save on agent fees while sealing a successful deal!