How to Compare Pure Term Life Insurance Policies

On February 25, 2026  By newsroom   Topic: India Money Advice

When choosing a pure term life insurance policy, focus on the essentials that align with your needs. Here's a step-by-step guide:


1. Understand Pure Term Insurance

  • Definition:
    A policy offering financial protection to your nominee in case of your untimely demise during the policy term. No maturity benefits if you survive the term.
  • Key Advantage:
    Lowest premiums for maximum coverage.

2. Evaluate Based on Key Factors

  • Premium Rates
  • Compare premiums across companies for your age, sum assured, and policy term.
  • Opt for the policy offering the required coverage at the lowest premium.

  • Claim Settlement Ratio (CSR)

  • Indicates the percentage of claims settled by the insurer. A high CSR (above 95%) reflects reliability.
  • Check this on the insurer’s website or IRDAI reports.

  • Riders Offered

  • Common riders include:
    • Accidental Death Benefit: Additional sum assured for death due to an accident.
    • Critical Illness Cover: Coverage for specified illnesses.
    • Waiver of Premium: Waives future premiums in case of total disability.
  • Evaluate the cost and necessity of these riders for your situation.

  • Flexibility Options

  • Increasing/decreasing sum assured.
  • Limited pay options (pay premiums for a shorter duration than the policy term).
  • Coverage extensions (e.g., coverage till age 75 or 85).

  • Policy Customizations

  • Choose a policy that fits your lifestyle needs (e.g., smoker vs. non-smoker, age of dependents).

  • Claim Process

  • A seamless, straightforward claim process is essential.
  • Look for customer feedback and reviews about the insurer’s service quality.

  • Tax Benefits

  • Under Section 80C of the Income Tax Act, premiums are tax-deductible.
  • Death benefits are tax-exempt under Section 10(10D).

3. Why Pure Term Insurance Stands Out

  • Cost-Effective: Provides large coverage at a fraction of the cost of endowment or ULIP plans.
  • No Investment Returns: Focuses purely on risk cover without blending investment objectives.

4. Avoid Return-of-Premium (ROP) Plans

  • These plans refund the premiums if you survive the term but are costlier than pure term plans.
  • Comparison Example:
  • ROP Plan Premium:7,690/year for5 Lakh cover over 15 years1,44,187 maturity value (3% IRR).
  • Pure Term Plan Premium:2,225/year Save5,465/year.
  • Invest5,465 annually in PPF @ 7%1,74,898 in 15 years!

5. Research Insurance Companies

Factors to consider:
- Reputation and financial stability.
- Parent group and management credentials.
- Customer service feedback.


6. Tips for Choosing the Right Policy

  • Use online insurance comparison tools (e.g., PolicyBazaar, Coverfox) to assess policies side by side.
  • Check for discounts on online policy purchases.
  • Ensure the policy covers critical needs like home loans or children’s education.

Summing it up

  • Best Approach: Choose a pure term plan with the lowest premium and high CSR.
  • Avoid Add-ons You Don’t Need: Only opt for riders that serve your personal circumstances.
  • Compare and Verify: Research thoroughly to ensure you're selecting a trustworthy insurer.

Remember:

Insurance is protection, not an investment. Buy it to safeguard your family, not to earn returns.


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