Annals of social media policies gone bad: Honda pays bloggers to write about Civic and other cars

Posted on March 15, 2012 By newsguide Topic: Business, Social media marketing, Scandal

Evgeny Morozov was right all along. The internet is increasingly used more and more by big business and governments to further their interests. Big businesses paying people to write positive things about their products is a big enough trend. Read here about Honda's adventures in this exciting new field of bribery in blogging, and also about dubious large online media properties such as eBuzzing (formerly called Wikio).


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