Dr. Seuss, famous for his children books, including Cat in a hat, the Lorax and many others, believed that writers should keep it simple, not the simplicity of Hemingway and his Iceberg principle but really simple.

1. It has often been said
there’s so much to be read,
you never can cram
all those words in your head.

So the writer who breeds
more words than he needs
is making a chore
for the reader who reads.

That's why my belief is
the briefer the brief is,
the greater the sigh
of the reader's relief is.

And that's why your books
have such power and strength.
You publish with shorth!
(Shorth is better than length.)”

2. Writing simply means no dependent clauses, no dangling things, no flashbacks, and keeping the subject near the predicate. We throw in as many fresh words we can get away with. Simple, short sentences don't always work. You have to do tricks with pacing, alternate long sentences with short, to keep it vital and alive.... Virtually every page is a cliffhanger--you've got to force them to turn it."~”

Related:
The Art of Great Writing: 60 Writing Tips from 6 All-time Great Writers
125 More Tips from 20 All Time Great Writers

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